Bays Coffee Co. is a cafe located in Chiang Mai, Thailand. Starting out as Bays Cafe, I was able to rebrand the cafe, giving them a new and fresh vibe. The owner, Bay, has a huge passion for the quality of his coffee and strictly uses manual brewing methods only. The logo communicates his passion for drip and manual brewing methods. The trends in Thailand are similar to those in the States, but it was a huge growth experience getting the opportunity to work with and rebrand a business in another country. The full rebrand included, a new logo, new content for social media (photography and video), new apparel, mugs, stickers, poster designs, menus, and new packaging for the cold brew and coffee beans.